https://zenbev.com/
UX/UI design * SEO * SEM * Google Ads * Facebook Ads * Email marketing
Task:
1. redesigner of the website.
2. increase in the number of monthly sales and increase in income and average cheque.
What we have done:
1. development of a new website design taking SEO into account.
2. development of an advertising strategy using Facebook Ads and Google Search Ads. We focussed on improving organic traffic.
3 Later, we scaled the ad campaigns and tested new group connections and broader semantics to increase our reach.
4 We worked on an email campaign to maintain contact with customers and increase sales.
Results:
- The number of visitors increased by +400%.
- The average cheque increased by 27 %.
- The cost of acquiring a customer was less than 2.5 $.
The design for this site has been developed by our team of UI / UX designers
Our web developers used the following technologies to realise the client's wishes:
Technologies: WordpressWooCommerce, LAMP (Linux, Apache, MySQL, PHP5), OOP, MVC, GIT, SQL, xHTML, CSS, JavaScript, DOM, XML, AJAX. WordPress, Wheelio, Facebook, Pinterest Conversion Tag, Facebook Pixel, Hotjar, Google Analytics, GSAP3.6.1, Vimeo, YouTube, reCAPTCHA, Twitter Emoji (Twemoji), Font Awesome, Swiper Slider, Babel, PHP, Cloudflare, MySQL, Pinterest Ads, Microsoft Advertising, Google Tag Manager, jQuery UI1.12.1, core-js2.6.11, prettyPhoto, jQuery Migrate3.3.2, jQuery3.5.1, Underscore.js1.8.3, Modernizr2.6.2 , Facebook Login, AWIN, Google Remarketing Tag
Project details: For one of the leading sports betting companies in the CIS countries, Parimatch (https://Parimatch.com), we developed a very complicated statistical system based on the results of football matches. This statistical system enables the creation of reports in the context of football teams, players and judges.
The results of football matches we had to get from a specialised analytic agency via REST API was one of the biggest challenges in this project, as the data provided by this agency had many errors and we found many bugs in REST API. As a result, we not only successfully completed the development of this statistical system for Parimatch, but also supported the IT team of a specialised analytic agency in debugging their REST API and fixed most of the bugs in the functionality of this REST API.
Technologies: LAMP (Linux, Apache, MySQL, PHP7), PHP framework Laravel, Vue.js, OOP, MVC, GIT, SQL, HTML5, CSS, JavaScript, DOM, XML, SPA, Angular, Typescript, JavaScript, Docker, Linux, Scrum, Agile Development, Go Development ,Virtual Team, Kubernetes, Unix, Test-Driven Development, Clean Code
Widget: Gravitec
Analytics: Hotjar, Google Analytics
JS Framework: Reactjs
Bug Tracker: Sentry
Security: Datendome
CDN: Cloud Flare
Tag Manager: Google Tag Manager
JS library: core-js3.6.5,
PaaS: Amazon Web Services
A / B tests: Google Optimise
Details of the project: We have developed a partnership system and API for integrating the website with various webshops worldwide. It is one of our active clients and we continuously develop and support their web projects.
Technologies: Wordpress, LAMP (Linux, Apache, MySQL, PHP5), OOP, MVC, GIT, SQL, xHTML, CSS, JavaScript, DOM, XML, AJAX.
Agile Development
Virtual Team
Test-driven development
Clean Code
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